Our environmental and social impacts arise from the products we design and manufacture. We’re innovating in our design and manufacturing to use less water, energy and packaging across their lifecycle.
We’re committed to providing safe and sustainable consumer products. Sustainability is an integral part of the product innovation process. We also look at how we select and communicate the ingredients within our products and aim to make ingredient decisions that will be right for our consumers and meet or exceed regulatory, sustainability and safety requirements.
In 2016, over £1 billion (13.2%) of our total net revenue* came from more sustainable products.
Our 2020 Goal: 1/3 net revenue from more sustainable products.
This can only be accomplished by developing our new products and innovations with sustainability at the forefront of our design philosophy. To do this, we must fully understand the impacts of our existing products and those we are developing in our pipeline. To achieve this, we have focused on improving the sustainability profile of our pipeline. By the end of 2016, 76% of our pipeline consisted of more sustainable products, up from 69% last year. We are using a range of tools and approaches to help us calculate our impacts and develop more sustainable products, ensuring we meet our 2020 goal.
Our Goals: 100% compliance with our Restricted Substances List and 100% ingredient transparency.
The consumer is at the heart of everything we do, and our goal is to provide safe and effective consumer products that contribute to healthier lives and happier homes. We view product stewardship as a responsibility to minimise any potential environmental, social and/or health impacts across a product’s lifecycle – from design to manufacturing, through to consumer use and disposal.
RB is committed to transparency about what is – and what is not – in our products
Effective product labelling enables customers to make more informed purchasing decisions. We are committed to providing 100% coverage of ingredient transparency across our portfolio to encourage our customers to make healthier and more sustainable choices.
In 2016, 66% of RB’s net revenue came from products for which we publically publish lists of ingredients:
Since 2001, we have maintained a Restricted Substances List (RSL) to ensure a consistent global approach towards minimising and eliminating potential ingredients of concern. We assesses the regulations, sustainability, safety and public landscape of the ingredients we use to identify potential risks and opportunities for substituting products with safer, healthier or more environmentally friendly alternatives. All staff responsible for the design, development and purchasing of ingredients receive annual training to ensure they are up to date with the RSL.
In 2016, we initiated a full strategic review of our RSL including ingredient restrictions, methodology and governance. We have also successfully accelerated our commitment to globally phase out the use of microbeads in our personal care portfolio, recognising the negative impact they pose to marine environments. We are now on target to complete a global phase-out by the end of 2017.